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Plethora Creative

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Identify Your Ideal Client – The Easy Way

In the world of business, understanding your target audience is crucial. It’s the key to moving away from “I sell to everyone!” and toward tailoring your products or services, developing effective marketing strategies, and ultimately, achieving success. But for many business owners, the process of creating a buyer persona can feel daunting. (Or maybe like …

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Website development

Why are there two WordPress-es? And which one should I use?

Are you looking to establish an online presence? If so, WordPress is likely on your radar. With its user-friendly interface and powerful customization options, WordPress has become the go-to platform for website creation. In fact, WordPress powers over 42% of all websites on the internet! But why are there two versions? Which one should you …

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sticker with the inscription SEO in female hands on the background of a laptop

Will my website be on the first page of Google?

Two of the most common SEO questions we are asked frequently are:

1. Whether someone’s new business website will automatically appear as the first result in their area. (Answer: no! That’s a position that takes a lot of ongoing hard work to achieve.)

2. If we “do their SEO” when we build their website. (Answer: kind of! We’ll explain.)

These are great questions that mean a lot to a new or growing business. SEO is a much, much bigger discussion than most business owners realize.